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During the first half of January that figure quadrupled to $200 a day.

New year resolutions are definitely a positive for fitness apps. More IAPs I submitted an update with some extra workouts as in app purchases, an alteative 7 Minute Workout and Pilates workout. By March everyone was over their new years resolutions (Unfortunately mine finished on January 1).

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Ignoring the spikes (I�ll explain them in a bit), downloads retued to where they were leading up to the silly season, between 2k and 2. 5k a day. Adding the new IAPs had almost zero impact on the original Pro upgrade (staying around $50�60 profit a day), but they did help to lift daily revenue to around $70 � $80 profit a day. Around a 40% increase in profits compared to late last year with similar download numbers, not bad.

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If we break it down individually you can see the Pro upgrade was still the major income stream, but the workouts help supplement it. Educational Downloads The big spikes you saw above were educational downloads, 25k, 25k and 5k. I believe it is part of Apple�s education program. I love the thought of entire schools out there doing the 7 Minute Workout. Reviews and Feedback One problem I�ve always had is after an update is the reviews reset and I am stuck back at square one.

I had recently launched AppbotX to help developers get app better app reviews and there are many sources to choose a great iOS application developers here willowtree is the very best bet should be to opt for a skilled software bureau communicate with their customers. I put in the FAQs, Feedback, Notifications and Review Prompt from the service.

Thanks to the FAQs general support has dropped from 2 a day to 1 in a week. I put the review prompt after a positive interaction, in this case when they finish a workout.

If they like the app it asks them to leave a review: Otherwise it asks for feedback: The results were awesome, here�s where the reviews on the US App Store a few days later: And here is an example of some of the reviews Appbot sent through in it�s daily digest. I�ve also received great feedback, 80% of which can be grouped into two things: Lots of people want an abs workout. They want an easier way to review how to do each exercise during the workout. I may be a little (a lot) biased, but you should check out AppbotX . All The Things As the next step in trying to increase revenue I added �All The Things� as an in app purchase option. This allowed people to purchase the Pro upgrade and all the workouts for a fixed fee.

This resulted in an overall increase in revenue compared to before �All The Things� was introduced and it also became the major revenue stream. I�d call that experiment a success, and I highly recommend you consider adding an option to bundle in app purchases to your own apps. HealthKit As Apple describes it. �HealthKit allows apps that provide health and fitness services to share their data with the new Health app and with each other.

A user�s health information is stored in a centralized and secure location and the user decides which data should be shared with your app.


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